An advertising agency is hired to introduce a new product. The agency claims that after its campaign
Question: An advertising agency is hired to introduce a new product. The agency claims that after its campaign 43% of all consumers are familiar with the product. We ask 4 randomly selected customers whether or not they are familiar with the product.
a. Is this a binomial experiment? Explain how you know.
b. use the correct formula to find the probability that, out of 4 customers, exactly 3 are familiar with the product. Show your calculations.
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Type of Deliverable: Word Document
Type of Deliverable: Word Document
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