Question: A marketing research firm wishes to study the relationship between wine consumption and whether a person likes to watch professional tennis on television. The data from this study is in the table below.

Watch Tennis Do Not Watch Tennis

Drink Wine 16 24

Do Not Drink Wine 4 56

a. Calculate the chi-squared statistic for your contingency table. Determine your null and alternative hypothesis and test to see if people who watch tennis also drink wine.

b. Given the results of your test, does it make sense to advertise wine during a televised tennis match?