Survey customer loyalty Are customers more loyal in the East or West? The following table is based o
Question: Survey customer loyalty Are customers more loyal in the East or West? The following table is based on information from Trends in the United States, published by the Food Marketing Institute. The columns represent length of customer loyalty, in years, at a primary supermarket. The rows represent regions of the US.
Less than 1 yr | 1-2 years | 3-4 years | 5-9 years | 10-14 years | 15 or more years | Row total | |
East | 32 | 54 | 59 | 112 | 77 | 118 | 452 |
MidWest | 31 | 68 | 68 | 120 | 63 | 173 | 523 |
South | 53 | 92 | 93 | 158 | 106 | 158 | 660 |
West | 41 | 56 | 67 | 78 | 45 | 86 | 373 |
Column total | 157 | 270 | 287 | 468 | 291 | 535 | 2008 |
What is the probability of a customer chosen at random-
a) Has been loyal 10-14 years?
b) Has been loyal 10-14 years and is from the East?
c) Has been loyal at least 10 years?
d) Has been loyal at least 10 years and is from the West?
e) Is from the West and loyal less than 1 yr?
f) Is from the South and loyal less than 1 yr?
g) Is loyal 1 or more years and is from the East?
h) Is loyal 1 or more years and is from the West?
i) Are the events from the East and loyal 15 or more years independent? Explain.
Deliverable: Word Document
