[Solution Library] Company XYZ must decide whether or not to introduce a new version of its product. Past experience and market research have shown that
Question:
Company XYZ must decide whether or not to introduce a new version of its product. Past experience and market research have shown that the probability that the new version will be successful is 60% (0.60) while there is a 40% (0.40) that it will fail. If the product is a success, the company will earn a profit of $250,000. If it is a failure, the company will lose its $150,000 investment.
- Construct a decision tree that you can use to solve the problem, assuming the president is risk neutral.
- Will the risk-neutral president decide to introduce the new product?
- What is the expected value of perfect information?
- Calculate the probability that the new version will be successful that will make a risk neutral president indifferent between introducing it and not introducing it, assuming the payoffs of $250,000 for success and -$150,000 for failure?
Deliverable: Word Document 