An ad campaign for a new snack chip will be conducted in a limited geographical area and can use TV
Question: An ad campaign for a new snack chip will be conducted in a limited geographical area and can use TV time, radio time, and newspaper ads. Information about each medium is shown below.
| Medium | Cost Per Ad | # Reached | Exposure Quality |
| TV | 500 | 10000 | 30 |
| Radio | 200 | 3000 | 40 |
| Newspaper | 400 | 5000 | 25 |
If the number of TV ads cannot exceed the number of radio ads by more than 4, and if the advertising budget is $10000, develop the model that will maximize the number reached and achieve an exposure quality of at least 1000.
Price: $2.99
Answer: The downloadable solution consists of 2 pages
Deliverables: Word Document
Deliverables: Word Document
