(All Steps) Marketing: Age. What is the age distribution of promotion-sensitive shoppers? A supermarket super shopper is defined as a shopper for whom at
Question: Marketing: Age. What is the age distribution of promotion-sensitive shoppers? A supermarket super shopper is defined as a shopper for whom at least 70% of the items purchased were on sale or purchased with a The following table is based on information taken from Trends in the United States (Food Marketing Institute, Washington, D.C.)
| Age range, years | 18-28 | 29-39 | 40-50 | 51-61 | 62 and over |
| Midpoint x | 23 | 34 | 45 | 56 | 67 |
|
Percent of
super shoppers |
7% | 44% | 24% | 14% | 11% |
For the 62 and over age group, use the midpoint 67 years.
- Using the age midpoints x and the percentages of super shoppers, do we have a valid probability distribution? Explain.
- Use a histogram to graph the probability distribution of part (a).
-
Compute the expected age p. of a super shopper.
Age range, years Midpoint x Percent of super shoppers x *p (X-Xbar) 2 18-28 23 7% 1.610 26.83635 29-39 34 44% 14.960 32.39122 40-50 45 24% 10.800 1.405536 51-61 56 14% 7.840 25.2135 62 and over 67 11% 7.370 65.597 Sum 100% 42.580 151.444
Hence, the mean is \(\mu =42.58\) - Compute the standard deviation o- for ages of super shoppers.
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